SRCC, in partnership with AMP-Fox29, presents an Exclusive Presentation

Unlock the Secrets of Smarter Advertising
Join us for an engaging and interactive presentation designed to help businesses sharpen their advertising strategies and reach the right audience with impact.

Date: Thursday, November 6, 2025

Location: Hilbert College – Bogel Hall; Room 101
5200 South Park Ave, Hamburg NY 14075

Time: 4:30pm Check In // 5:00 – 6:00pm Presentation //  6:00 – 6:30pm  Q&A, Open Networking

Featured Presenters:

Angelo Cicatello CRMC (Certified Radio Marketing Consultant) is a results-driven Marketing and Sales Manager for WUTV and WNYO TV in Buffalo, with over 30 years of experience in both traditional linear media and cutting-edge digital marketing solutions. He specializes in helping companies build brand awareness, drive revenue, and foster customer loyalty through targeted and strategic campaigns. Throughout his career, Angelo has developed and executed numerous successful local and regional marketing strategies—many of which have become household names in the Buffalo area. He also brings a sharp understanding of how to secure “no-cost” media coverage through effective press releases and strategic news outreach. A visionary marketer and dynamic speaker, Angelo has a passion for inspiring business owners to elevate their marketing efforts and achieve measurable results. When he’s not helping businesses grow, you’ll likely find him training at his local CrossFit gym, preparing for his next competition.

Shirley Sawyer is the Digital Sales Manager for AMP Sales and Marketing, where she works with businesses of all sizes in the Buffalo and Rochester markets. With over 15 years of experience in media and advertising, Shirley enjoys helping clients make sense of the digital space and build smart, effective advertising campaigns. She’s passionate about making advertising feel less overwhelming and more results-driven, whether that’s through better strategy, clearer messaging, or simply understanding the audience a little better.

This workshop will share practical strategies on creating effective advertising plans, reaching target audiences, and crafting messages that convert—all with actionable takeaways you can put to work immediately.

With years of experience driving successful campaigns, they will share insider tips, proven strategies, and actionable tools to help your business stand out in today’s competitive market.

What to Expect:
✔️ Learn how to create effective advertising campaigns
✔️ Gain insight into current marketing trends
✔️Unlock the secrets of smarter advertising using AI
✔️ Network with fellow business professionals
✔️ Enjoy light beverages while you learn

Registration Details:
FREE for SRCC Members
$15.00 for Non-Members

Space is limited—secure your seat today!